{"id":3048,"date":"2023-07-29T05:01:51","date_gmt":"2023-07-29T05:01:51","guid":{"rendered":"https:\/\/imsprofessionals.com\/?p=3048"},"modified":"2023-07-31T17:35:27","modified_gmt":"2023-07-31T17:35:27","slug":"the-three-key-elements-of-prioritization","status":"publish","type":"post","link":"https:\/\/imsprofessionals.com\/es\/2023\/07\/the-three-key-elements-of-prioritization\/","title":{"rendered":"Los tres elementos clave de la priorizaci\u00f3n"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--link_hover_color: var(--awb-color2);--link_color: var(--awb-color4);--awb-background-position:left top;--awb-background-blend-mode:overlay;--awb-border-sizes-top:0px;--awb-border-sizes-bottom:0px;--awb-border-sizes-left:0px;--awb-border-sizes-right:0px;--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:130px;--awb-padding-bottom:130px;--awb-padding-top-medium:90px;--awb-padding-bottom-medium:90px;--awb-margin-bottom-medium:0px;--awb-background-color:var(--awb-color7);--awb-flex-wrap:wrap;\" ><div class=\"awb-background-pattern\" style=\"background-image:  url(data:image\/svg+xml;utf8,%3Csvg%20width%3D%2260%22%20height%3D%2260%22%20fill%3D%22none%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%3E%3Cpath%20d%3D%22M6%204a2%202%200%2011-4%200%202%202%200%20014%200%22%20fill%3D%22rgba%2840%2C144%2C204%2C0.6%29%22%2F%3E%3C%2Fsvg%3E);opacity: 0.32 ;\"><\/div><div class=\"awb-background-mask\" style=\"background-image:  url(data:image\/svg+xml;utf8,%3Csvg%20width%3D%221920%22%20height%3D%22954%22%20fill%3D%22none%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%3E%3Cg%20clip-path%3D%22url%28%23prefix__clip0_58_745%29%22%20fill%3D%22rgba%28184%2C169%2C216%2C1%29%22%3E%3Cpath%20d%3D%22M250.018-408.977c69.019-18.494%20142.66%201.238%20193.185%2051.763L718.31-82.107c50.525%2050.525%2070.258%20124.167%2051.764%20193.185L669.378%20486.881c-18.493%2069.019-72.403%20122.928-141.421%20141.422L152.154%20728.999c-69.019%2018.493-142.66-1.239-193.186-51.764l-275.106-275.107c-50.525-50.525-70.258-124.167-51.764-193.185l100.696-375.803c18.493-69.018%2072.403-122.928%20141.421-141.421l375.803-100.696zM1646.73%201264.15c33.13%208.88%2068.48-.59%2092.73-24.84l147.89-147.89a96.031%2096.031%200%200024.85-92.732l-54.13-202.022a96.012%2096.012%200%2000-67.89-67.882l-202.02-54.132c-33.13-8.877-68.47.595-92.73%2024.847l-147.89%20147.89a95.994%2095.994%200%2000-24.84%2092.729l54.13%20202.022a95.967%2095.967%200%200067.88%2067.88l202.02%2054.13zM1572.48%20252.659a23.996%2023.996%200%200023.18%206.211l50.5-13.533a23.97%2023.97%200%200016.97-16.97l13.54-50.506a24.004%2024.004%200%2000-6.21-23.182l-36.98-36.973a23.993%2023.993%200%2000-23.18-6.211l-50.5%2013.533a24%2024%200%2000-16.98%2016.97l-13.53%2050.506a24.004%2024.004%200%20006.21%2023.182l36.98%2036.973z%22%2F%3E%3C%2Fg%3E%3Cdefs%3E%3CclipPath%20id%3D%22prefix__clip0_58_745%22%3E%3Cpath%20fill%3D%22%23fff%22%20d%3D%22M0%200h1920v954H0z%22%2F%3E%3C%2FclipPath%3E%3C%2Fdefs%3E%3C%2Fsvg%3E);opacity: 0.15 ;transform: scale(1, -1);\"><\/div><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-justify-content-center fusion-flex-content-wrap\" style=\"max-width:calc( 1200px + 120px );margin-left: calc(-120px \/ 2 );margin-right: calc(-120px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_4_5 4_5 fusion-flex-column fusion-animated\" style=\"--awb-padding-bottom-medium:0px;--awb-bg-size:cover;--awb-width-large:80%;--awb-margin-top-large:0px;--awb-spacing-right-large:60px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:60px;--awb-width-medium:80%;--awb-order-medium:0;--awb-spacing-right-medium:60px;--awb-spacing-left-medium:60px;--awb-width-small:75%;--awb-order-small:0;--awb-spacing-right-small:60px;--awb-spacing-left-small:60px;\" data-animationtype=\"fadeInUp\" data-animationduration=\"1.3\" data-animationoffset=\"top-into-view\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-1 fusion-no-small-visibility fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-one\" style=\"--awb-text-color:var(--awb-color1);--awb-margin-bottom:20px;--awb-margin-top-small:10px;--awb-margin-right-small:0px;--awb-margin-bottom-small:10px;--awb-margin-left-small:0px;--awb-font-size:50px;\"><h1 class=\"fusion-title-heading title-heading-center fusion-responsive-typography-calculated\" style=\"margin:0;font-size:1em;--fontSize:50;line-height:1.1;\">Los tres elementos clave de la priorizaci\u00f3n<\/h1><\/div><div class=\"fusion-title title fusion-title-2 fusion-no-medium-visibility fusion-no-large-visibility fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-one\" style=\"--awb-text-color:var(--awb-color1);--awb-margin-bottom:30px;--awb-margin-top-small:10px;--awb-margin-right-small:0px;--awb-margin-bottom-small:10px;--awb-margin-left-small:0px;--awb-font-size:45px;\"><h1 class=\"fusion-title-heading title-heading-center fusion-responsive-typography-calculated\" style=\"margin:0;font-size:1em;--fontSize:45;line-height:1.1;\">Sobre nosotros<\/h1><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--link_hover_color: var(--awb-color5);--link_color: var(--awb-color5);--awb-background-position:right top;--awb-background-blend-mode:overlay;--awb-border-color:var(--awb-color1);--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:120px;--awb-padding-bottom:120px;--awb-padding-top-medium:90px;--awb-padding-bottom-medium:90px;--awb-padding-top-small:80px;--awb-padding-bottom-small:80px;--awb-margin-bottom-medium:0px;--awb-background-color:var(--awb-color1);--awb-flex-wrap:wrap;\" id=\"who\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-center fusion-flex-content-wrap\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-3 fusion-sep-none fusion-title-text fusion-title-size-four\" style=\"--awb-margin-top-small:10px;--awb-margin-right-small:0px;--awb-margin-bottom-small:10px;--awb-margin-left-small:0px;\"><h4 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;\"><span style=\"color: var(--awb-color8); font-family: var(--h4_typography-font-family); font-size: 28.43px; font-style: var(--h4_typography-font-style,normal); font-weight: var(--h4_typography-font-weight); letter-spacing: var(--h4_typography-letter-spacing); text-transform: var(--h4_typography-text-transform); background-color: var(--awb-bg-color-medium);\" data-fusion-font=\"true\">MINIMIZAR RIESGOS<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"color: var(--awb-color5); font-size: 20.43px;\" data-fusion-font=\"true\">\u00bfPODEMOS HACERLO?<\/span><\/p><\/h4><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element\" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\"fusion-imageframe imageframe-none imageframe-1 hover-type-none\"><img decoding=\"async\" width=\"600\" height=\"427\" title=\"imagen1\" src=\"https:\/\/imsprofessionals.com\/wp-content\/uploads\/2023\/07\/imagen1.jpg\" data-orig-src=\"https:\/\/imsprofessionals.com\/wp-content\/uploads\/2023\/07\/imagen1.jpg\" alt class=\"lazyload img-responsive wp-image-3053\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27600%27%20height%3D%27427%27%20viewBox%3D%270%200%20600%20427%27%3E%3Crect%20width%3D%27600%27%20height%3D%27427%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/imsprofessionals.com\/wp-content\/uploads\/2023\/07\/imagen1-200x142.jpg 200w, https:\/\/imsprofessionals.com\/wp-content\/uploads\/2023\/07\/imagen1-400x285.jpg 400w, https:\/\/imsprofessionals.com\/wp-content\/uploads\/2023\/07\/imagen1.jpg 600w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 700px) 100vw, 600px\" \/><\/span><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1 fusion-text-no-margin\" style=\"--awb-text-color:var(--awb-color8);--awb-margin-top:0px;--awb-margin-right:0px;--awb-margin-bottom:10px;--awb-margin-left:0px;\"><p style=\"text-align: justify;\">El riesgo de que la empresa no pueda implementar, operar, desarrollar o acceder a recursos clave (tecnolog\u00eda, PI, marca, etc.), actividades o socios clave <b>(NPR).<\/b><\/p>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-4 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-4 fusion-sep-none fusion-title-text fusion-title-size-four\" style=\"--awb-margin-top-small:10px;--awb-margin-right-small:0px;--awb-margin-bottom-small:10px;--awb-margin-left-small:0px;\"><h4 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;\">ASEGURAR LA ALINEACI\u00d3N<\/p>\n<p><span style=\"color: var(--awb-color5); font-size: 20.43px;\" data-fusion-font=\"true\">\u00bfDEBER\u00cdAMOS HACERLO?<\/span><\/h4><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-5 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element\" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\"fusion-imageframe imageframe-none imageframe-2 hover-type-none\"><img decoding=\"async\" width=\"600\" height=\"455\" title=\"imagen2\" src=\"https:\/\/imsprofessionals.com\/wp-content\/uploads\/2023\/07\/imagen2.jpg\" data-orig-src=\"https:\/\/imsprofessionals.com\/wp-content\/uploads\/2023\/07\/imagen2.jpg\" alt class=\"lazyload img-responsive wp-image-3051\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27600%27%20height%3D%27455%27%20viewBox%3D%270%200%20600%20455%27%3E%3Crect%20width%3D%27600%27%20height%3D%27455%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/imsprofessionals.com\/wp-content\/uploads\/2023\/07\/imagen2-200x152.jpg 200w, https:\/\/imsprofessionals.com\/wp-content\/uploads\/2023\/07\/imagen2-400x303.jpg 400w, https:\/\/imsprofessionals.com\/wp-content\/uploads\/2023\/07\/imagen2.jpg 600w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 700px) 100vw, 600px\" \/><\/span><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-6 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-2 fusion-text-no-margin\" style=\"--awb-text-color:var(--awb-color8);--awb-margin-top:0px;--awb-margin-right:0px;--awb-margin-bottom:10px;--awb-margin-left:0px;\"><p style=\"text-align: justify;\">Garantizar que una empresa pueda alcanzar, los resultados, el impacto y el valor de los proyectos, en funci\u00f3n del logro de las prioridades estrat\u00e9gicas definidas por la organizaci\u00f3n <b>(PEI)<\/b><\/p>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-7 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-5 fusion-sep-none fusion-title-text fusion-title-size-four\" style=\"--awb-margin-top-small:10px;--awb-margin-right-small:0px;--awb-margin-bottom-small:10px;--awb-margin-left-small:0px;\"><h4 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;\">MAXIMIZA EL ATRACTIVO<\/p>\n<p><span style=\"color: var(--awb-color5); font-size: 20.43px;\" data-fusion-font=\"true\">\u00bfQUEREMOS HACERLO?<\/span><\/h4><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-8 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element\" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\"fusion-imageframe imageframe-none imageframe-3 hover-type-none\"><img decoding=\"async\" width=\"643\" height=\"480\" title=\"imagen3\" src=\"https:\/\/imsprofessionals.com\/wp-content\/uploads\/2023\/07\/imagen3.jpg\" data-orig-src=\"https:\/\/imsprofessionals.com\/wp-content\/uploads\/2023\/07\/imagen3.jpg\" alt class=\"lazyload img-responsive wp-image-3052\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27643%27%20height%3D%27480%27%20viewBox%3D%270%200%20643%20480%27%3E%3Crect%20width%3D%27643%27%20height%3D%27480%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/imsprofessionals.com\/wp-content\/uploads\/2023\/07\/imagen3-200x149.jpg 200w, https:\/\/imsprofessionals.com\/wp-content\/uploads\/2023\/07\/imagen3-400x299.jpg 400w, https:\/\/imsprofessionals.com\/wp-content\/uploads\/2023\/07\/imagen3-600x448.jpg 600w, https:\/\/imsprofessionals.com\/wp-content\/uploads\/2023\/07\/imagen3.jpg 643w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 700px) 100vw, 643px\" \/><\/span><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-9 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-3 fusion-text-no-margin\" style=\"--awb-text-color:var(--awb-color8);--awb-margin-top:0px;--awb-margin-right:0px;--awb-margin-bottom:10px;--awb-margin-left:0px;\"><p style=\"text-align: justify;\">Las posibilidades de que el mercado al que se dirige una empresa sea grande; que el retorno econ\u00f3mico sea interesante, que los clientes acepten la propuesta de valor; que es posible acceder a nuevos mercados, entre otros <b>(Atractivo).<\/b><\/p>\n<\/div><\/div><\/div><\/div><\/div><\/p>","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":3049,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","footnotes":""},"categories":[36],"tags":[],"class_list":["post-3048","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-innovation"],"_links":{"self":[{"href":"https:\/\/imsprofessionals.com\/es\/wp-json\/wp\/v2\/posts\/3048","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/imsprofessionals.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/imsprofessionals.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/imsprofessionals.com\/es\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/imsprofessionals.com\/es\/wp-json\/wp\/v2\/comments?post=3048"}],"version-history":[{"count":3,"href":"https:\/\/imsprofessionals.com\/es\/wp-json\/wp\/v2\/posts\/3048\/revisions"}],"predecessor-version":[{"id":3055,"href":"https:\/\/imsprofessionals.com\/es\/wp-json\/wp\/v2\/posts\/3048\/revisions\/3055"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/imsprofessionals.com\/es\/wp-json\/wp\/v2\/media\/3049"}],"wp:attachment":[{"href":"https:\/\/imsprofessionals.com\/es\/wp-json\/wp\/v2\/media?parent=3048"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/imsprofessionals.com\/es\/wp-json\/wp\/v2\/categories?post=3048"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/imsprofessionals.com\/es\/wp-json\/wp\/v2\/tags?post=3048"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}